"Cinemark: The Only Way to Experience Cinema"

For an advertising class group project, I helped create a full ad campaign for Cinemark. My team created 8 separate advertisements, as well as wrote and designed a campaign book and slideshow deck. My main role in this project was writing, which included collecting and summarizing research, copywriting advertisements, and writing scripts for our pitch. Though this project was just a practice exercise, it still allowed me to learn new skills and gain necessary experience in the communications field.