"Trending with Shareability"

One of my responsibilities at a previous job was to write, design, and publish a weekly "What's Trending" newsletter, which was distributed to both our internal company and external clients. The purpose of this newsletter was to showcase the online trends of that week, with sections such as "Who You Need To Know" (highlighting up-and-coming influencers) and "What You Need To Hear" (highlighting current viral songs on TikTok). This information often influenced the campaigns and other projects our company was working on at the time.